DEFINITION OF FRESH

The Alumni , the second single from DJ Kawon featuring Travisty the Lazy Emcee , Ed Dav , Notes EightyTwo , Len-Dor & K-Tre . Taken from his upcoming production album "Boombap Alumni" to be released June 23rd on Mad Good Records . Official video coming soon! website development

Blending gritty boom bap textures with sharp lyricism and a cinematic visual edge, “Dirty Angels” sets the tone for what’s to come from DJ Kawon ’s highly anticipated debut production album, “Boombap Alumni” . The track delivers raw energy, layered production, and an undeniable underground feel that pays homage to classic hip-hop while pushing the sound forward.  “Boombap Alumni” drops June 23rd via Mad Good Records .

The official video for "Strip Club Saga" the latest single from Travisty the Lazy Emcee ‬ and Len-Dor along with producer DJ Kawon , taken from their collaboration album "Chain Reaction" that is out now via Mad Good Records . The video animation was created by HaStyle Art from H&L Associates .

The brand-new video for “Sid x Bill” by Travisty the Lazy Emcee and Len-Dor , produced by DJ Kawon , has officially made its world premiere. The track is featured on the duo’s new collaborative album, “Chain Reaction” , available now via Mad Good Records . Blending sharp lyricism, gritty beats, and a raw underground hip-hop aesthetic, “Sid x Bill” captures the creative chemistry between Travisty the Lazy Emcee and Len-Dor . DJ Kawon ’s production provides a hard-hitting backdrop that complements the track’s cinematic tone and uncompromising delivery.  The video brings the song’s energy to life with striking visuals that amplify the mood and narrative behind the record, giving fans a vivid look into the sound and vision driving the Chain Reaction project. “Chain Reaction” , the full-length collaboration between Travisty the Lazy Emcee and Len-Dor , is out now on Mad Good Records !

Len-Dor and Travisty the Lazy Emcee have officially released the visuals for their new single, “It’s Like That” , produced by DJ Kawon . The track is the latest preview from their highly anticipated collaborative album, Chain Reaction , dropping via Mad Good Records .  The video captures the essence of the culture: stripped-down, street-centered visuals that reflect the energy and chemistry behind the record. No gimmicks — just beats, bars, and real hip hop.

Underground Hip-Hop heavyweights Travisty the Lazy Emcee and DJ Kawon are back on the scene with the official music video “Double Up” , their 2nd video release from their recently released album "What a Time to Be Alive" , released via Mad Good Records .

 "Keep It Rugged" , the first official single from D.R.U.M.S. RUGGED 's ‪upcoming collaboration album with DJ Kawon who handles the entire production. The album, "Keep It Rugged" will be available on limited edition Cassette and Digital Download via Mad Good Records . The video is directed by DJ Kawon and edited by D.R.U.M.S. RUGGED .

  "What What" , the new video from Travisty The Lazy Emcee & DJ Kawon !  The first official video from their new album "What a Time To Be Alive" now available on all digital streaming platforms as well as limited edition Cassette and CD via Mad Good Records .

Independent Hip Hop takes a bold, smoky turn with the announcement of What A Time To Be Alive , the highly anticipated collaborative album from Travisty The Lazy Emcee and DJ Kawon . Entirely produced by DJ Kawon , the project is a head-nodding journey through bouncy, dark, smoky, and abstract boom bap-influenced soundscapes, pushing the boundaries of underground artistry. Adding to the richness of the project, What A Time To Be Alive features standout appearances from Maddog McGraw (Lansing, MI) and RA K7NG (Milwaukee, WI), both of whom bring raw, razor-edged lyricism to complement Travisty’s sharp pen and unhurried, commanding delivery. What a Time to Be Alive by Travisty the Lazy Emcee & DJ Kawon

RA K7NG & DJ Kawon have just premiered their latest music video, “Chapter 10” , a hard-hitting visual from their new project, The Book of RANU .  Continuing their legacy of thought-provoking lyricism and gritty, golden-era production, the video showcases the duo’s signature chemistry and cinematic storytelling. Directed by RA K7NG himself, the piece blends raw street imagery with sharp social commentary, echoing the struggles and resilience at the heart of their sound.

Mad Good Records shares the official video for  "Locked"  by Travisty the Lazy Emcee , taken from his second solo album "Reminise 90’s Sh!t: the Jewbei Stash” available on Cassette & CD via Mad Good Records .

Mad Good Records is proud to announce the new release of its latest compilation album, Volume Two , to be available on limited edition Cassette. The follow-up to the acclaimed Volume One, this project brings together a fierce and diverse lineup of artists pushing boundaries and redefining what it means to be independent in 2025. Volume Two features 14-tracks from a curated selection of the label’s most exciting voices—ranging from underground hip-hop to experimental beats and genre-blurring electronica. The album is a celebration of community, collaboration, and creative risk-taking. Volume Two features’ artists such as Mikey D , Dr Butcher , PFM Shogun , Travisty the Lazy Emcee , Understanding , Shorty Raw , GI, In Peace, Nostalgik plus the Slept Records fam: Chxntwxll , Prosegold , DJ Manipulator and Wake Up Henry . “This project is a snapshot of where Mad Good is at right now—raw, real, and unapologetically different, we’re building a platform where artists have the freedo...

Benchwarmers Clique very own Travisty the Lazy Emcee returns with his new Slazybeats produced single "Come Around" featuring a guest verse appearance from PFM Shogun . The single showcases the lyrical skills from the two South Florida emcees over a super dope boom bap beat courtesy of the Scotland based producer Slazybeats . "Come Around" will be featured on the upcoming Mad Good Records Volume Two compilation as well as Travisty the Lazy Emcee 's’s next solo album!

Benchwarmers Clique very own Travisty the Lazy Emcee returns with his new Slazybeats produced single Come Around featuring a guest verse appearance from PFM Shogun . The single showcases the lyrical skills from the two South Florida emcees over a super dope boom bap beat courtesy of the Scotland based producer Slazybeats . Come Around will be featured on the upcoming Mad Good Records Volume Two compilation as well as Travisty’s next solo album!

In continuation of our reissue series, Mad Good Records is excited to announce our next release Mck2 & Shorty Raw ’s album “The Art of Reflective Evolution” that was originally released in 2000 on CD only that has been long out of print & a high priced collectors item online. AORE features 15 joints that has a jazzy boom bap sound from that era that can still be appreciated today. The Augusta, Georgia duo shares vocal & production duties with a joint each produced by 8:35 and The Trackwalkers . AORE features guest appearances from their original group Infinite Cycle plus 8:35 and Sankofa . The Art of Reflective Evolution by Mck2 & Shorty Raw

Benchwarmers Clique ’s Travisty the Lazy Emcee returns with his new album “Reminise 90’s Sh!t: the Jewbei Stash” that is the perfect follow up to his debut solo album that was released earlier this year. The 12-track release is entirely produced by the beat wizard Jewbei Stash plus featured guest appearances from 6 Cardinal , Money Mogly , 8ch2owens , and  Orion . Reminise 90’s Sh!t: the Jewbei Stash by Travisty (BenchWarmers Clique)

Mad Good Records shares "Stop Frontin'" , the first video from South Florida rap artist  Travisty the Lazy Emcee 's (of BenchWarmers Clique ) upcoming new album!

Mad Good Records shares the official video for the single "Space" by PFM & Iron Ora , from the album "POMEGRANATE SUNSET" . The video is directed by Jose Del Rio | Hungry Ants Productions .  PFM & Iron Ora "POMEGRANATE SUNSET" :  https://madgoodrecords.bandcamp.com/album/pfm-iron-ora-pomegranate-sunset